Tuoi Tre News, in an article published on 2 April 2014, reports that Vietnam suffers drop in tourist arrival number for 10th straight month.

Below is an abridged version of the article.

Vietnam suffered a record fall in the number of foreign tourist visits in March, keeping its downward trend for the tenth consecutive month, statistics show.

Vietnam has reported slumping tourist arrival numbers for ten months in a row, and the latest is the highest-ever recorded.

Some statistics:

  • 543,300 foreign tourists visited Vietnam last month, down 23.4 percent compared to the same period last year
  • In Q1, there were 2 million tourists, a 13.7 percent decrease from a year earlier.
  • In Q1, Asian tourists (Vietnam’s biggest tourist market) fell 14.1 percent year on year to 1.27 million
  • The biggest drop was from China – 40.4 per cent.
  • More Japanese and South Korean tourists visited Vietnam in the first quarter
  • In Q1, there were 342,000 tourists from the EU market – an 11.1 per cent drop
  • There were 95,800 Russian tourists – a 27.1 percent plunge from the first quarter of last year.

The country began suffering from falling tourist numbers in June last year, driven by the decrease in the number of tourists from China and Chinese-speaking holidaymakers following the tension over an oil rigChina illegally stationed in Vietnamese waters last May.

But it comes as no surprise to industry insiders, who have clear knowledge of what has driven international tourists away from the country.

The insiders say that:

  • Vietnam fails to provide visitors with a wide variety of tourism products
  • Vietnam fails to supply them with an adequate source of supporting information
  • Visa rules are inflexible and fees are expensive
  • Vietnam is unable to launch effective marketing campaigns to lure vacationers worldwide
  • Pollution in Vietnam is an issue
  • Many tourist guides are unprofessional

*** To read the full, unabridged article at Tuoi Tre News, click onto Vietnam suffers drop in tourist arrival number for 10th straight month.