Following the success of workshop “Performance Management for Business Breakthrough” organized in July 2018 that attracted more than 80 CEO, CFO and HR managers, on 22th May 2019, Le & Associates (L & A) in collaboration with CPA Australia will be holding a workshop on “Driving better alignment of back-office performance to the corporate’s”.

Back office functions including Finance, Human Resource, Administration, IT can represent 15 to 20 percent of a global company’s personnel expenses, according to a report of Mc Kinsey in 2016. These teams are essentially facilitating and contributing to the business delivery.  However, most companies seem to face with difficulty in managing performance by back-office and aligning their effort to the front-office ones.

The workshop offers sharing from reputable Speakers and experienced Executives to provide more insights and updated trends in performance management and available HR technology aiming to help you well optimize back-office delivery based on real-time connection with all the relating stakeholders inside your company, and focus on corporate strategic objectives.

The workshop will cover two presentations and a panel discussion through which you will learn about:

  • Challenges in back-office performance management
  • Digitalizing the alignment and feedforward of back-office performance
  • How to align back-office performance to organization’s strategic objectives
  • Solutions to transform back-end performance by HR technology


Dr. Aurel Brudan

Founder & CEO of The KPI Institute

Dr. Aurel Brudan is the founder and CEO of The KPI Institute, the global authority on Key Performance Indicators research and education. Under his coordination the Institute research team documented over 7,000 KPI examples from 15 functional areas and 24 industries, reviewed 1,000+ performance reports from 125 countries and referenced 20,000+ resources, the result being, the premier destination for quality performance management and measurement resources.

As a consultant, Aurel conducted numerous performance management system implementations using solutions such as the Balanced Scorecard, operational dashboards and functional performance scorecards.

As an educator, Aurel has accumulated hundreds of hours of experience in a variety of settings, from open and in-house training delivery to tutoring management for the University of Melbourne. Aurel has tertiary qualifications in both Economics and Marketing, complemented by postgraduate certificates in Advanced Learning and Leadership, as well as in Research Commercialization from the Melbourne Business School in Australia.


  • Wednesday, 22 May, 2019, 8:30 am – 12:00 pm, SE Asia Time


  • CPA Australia, Hanoi Representative Office, Suite 1201, Level 12, Tower B, Handi Resco Building, 521 Kim Ma Street
    Hanoi, Vietnam


  • View more conferences and events.
  • Explore our wide-range of online courses, learning manuals and workshops.

REGISTER: Contact Ms. Trang at or +84 24  6263 4336