National Overview

Viet Nam is one of the fastest growing tourism destinations in Southeast Asia, driven by the entrance of international hoteliers, an improved visa policy and investment into key infrastructure. Viet Nam was listed by UNWTO in the top 5 ASEAN countries for the highest international visitor volume with approximately eight million arrivals, a CAGR of
9% over the last five years.

With a tropical climate and long beautiful beaches, coastal regions are the primary destination for Viet Nam’s international visitors; in the last decade, more than 70% of international visitors spent their holidays along the coast. Most visitors to Viet Nam hail from the temperate climates of the USA, Europe, Russia and China. Accordingly, coastal cities in the south and centre with year-round warm weather were the most favoured by these groups. From 2010 to 2015 Da Nang, Khanh Hoa and Phu Quoc achieved significant tourism growth around 23% pa and accounted for 30% of international arrivals nationwide. Increased tourists from prosperous markets have led to an increase in demand for rated accommodation, especially upscale hotels. There has been a construction boom in recent years, noticeably 2015 when 5-star rooms increased 37% YoY to more than 24,000 units, 30% of which were in Da Nang, Khanh Hoa and Phu Quoc.

For more information, please click 16052016 – Savills report on Vietnam Hospitality – 1H2016 – EN and 16052016 – Savills báo cáo tình hình thị trường nghỉ dưỡng Việt Nam – 1H2016 – VN


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