Before joining AusHub as an Industry Representative, Thu worked for Fulbright University Vietnam (FUV) for over five years. She played a lead role in managing and preparing the FUV’s major grants and program proposals, focusing on planning and implementing diverse short- and long-term strategies.

Thu is a market researcher herself with proven experience in the dairy sector, education, e-commerce platforms, cosmetics, artificial intelligence (AI), big data, IoT, smart city, case-packers and palletizers in FMCG, real estate, thermal power plant, security industry, agribusiness, animal feed (soybean, soybean meal, soybean oil), cristobalite and silica, snack market and snack packaging, ice-cream, cinema, and garment/textile.

Thu believes the availability of good information reduces uncertainty and risk attached to business decisions. Market research will make this job easier, whether we are looking for consumer insights for business expansion or whether it is the right move to reshape the company strategies.

Thu holds a B.A. in Linguistics from Can Tho University Vietnam and an M.B.A from Maastricht School of Management with a focus on strategic management.