Cynthia Mann

Director, Hanoi based

Future Traditions

Cynthia Mann, the visionary designer behind Future Traditions, has woven a vibrant tapestry of culture, textiles, and contemporary fashion. Her journey began with an unwavering love for Vietnamese ethnic minority textiles—a passion that began Future Traditions.

As a 100% foreign-owned fashion company, Future Traditions defies conventions. Cynthia’s mission? To transform attitudes toward ethnic minority textiles by seamlessly integrating them into modern designs. Through strategic marketing and innovative aesthetics, she enhances the desirability of these textiles within the tourist, expat, and Vietnamese markets. Simultaneously, creating sustainable income streams for the talented textile producers.

Beyond fashion, Cynthia's passion also lies in education, where she has been an active member of the teaching and training community in Hanoi since 2009, and holds a Bachelor's degree in Education from the University of Melbourne.