Asia Counsel Vietnam Insights: August 2021

Vietnam is experiencing the greatest challenge in tackling the Covid-19 pandemic. We are doing our small part to help. We have donated VND20 mil to the Vietnam Government’s vaccination fund and VND20 million to Red Cross Vietnam to assist those in need. Keep strong and safe! Cross-border Advertising Decree 70/2021/ND-CP dated 20 July 2021 of the Government (“Decree 70”), which will take effect on 15 September 2021, regulates cross-border advertising services. Under Decree 70, the provision of cross-border advertising services is broadly defined as “the use of electronic information sites by foreign individuals and organisations to provide advertising services from the systems located outside Vietnam to users in Vietnam and generate revenue in Vietnam.” Cross-border advertising service providers are required to inform the Ministry of Information and Communications of their contact details and contact point in Vietnam at least 15 days before providing services in Vietnam. Upon a request of the authorities, service providers are further obliged to: (i) remove illegal contents from advertisements; and (ii) provide information on any suspected illegal content. 

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